Influence Marketing-

A new way to generate marketing
solutions centered in opinion former

OUR SERVICES

Discovery

Briefing de RRSS y Perfiles para una campaña. El cual entrega como output el detalle de cada influencer a saber: Cantidad de seguidores, verificación de audiencia, engagement, rango de edades, sexo, cobertura geográfica, interacciones,etc.

Discovery & Management

Este servicio además de contener los puntos anteriores, contempla el pronóstico de la acción, el gerenciamiento de los influencers seleccionados de la mano de un implementador que es el nexo entre la marca y el influencer, da seguimiento al cumplimiento, aprobación y ejecución de contenidos, y luego efectua el delivery de reporte final. En cuanto el pago de honorarios o realización de canje con el influencer, este queda a cargo del cliente.

END to END

Se cotiza la actividad llave en mano que además de incluir el Discovery & Management, se le suman la contratación y pago de influencers como tambien coordinación y supervision de entregables de la marca.

Total Campaigns Run

0 M+
Followers
0 M+
Impressions

STRATEGY DEFINITION

We stablish marketing objectives through audience targeted selection, offerinf tactical solutions, defining KPI's and social networks to use

IDENTIFY MIX OF INFLUENCERS

We identify and provide the best influencer mix by analyzing the influencer profile, the audience profile and the available budget.

CO-CREATE / CURE CONTENTS

We co-create and curate campaign content, schedule activities for better performance, measure projects and generate performance reports.

COMPOSITION AND SEGMENTATION

Nano Influencers

- 10.000 Followers

- Reach
+ Engagement

Micro Influencers

+ 10k-50k Followers

+/- Reach
-/+ Engagement

Medium/low Influencers

+ 50k-200k Followers

+/- Reach
-/+ Engagement

Macro/Pro Content Generator

+ 200-1MM Followers

+ Reach
- Engagement

Celebrities

+ 1MM Followers

+ Reach
- Engagement

How we do it?

The different tools and expertise that we had were the starting point to develop our “Wish Lab Center”, an Artificial Intelligence engine, which allows us to determine, upon a precise requirement, which influencers are indicated for a campaign, obtain their metrics, and based on the mix of social networks and content creators, to be able to previously deliver a forecast of the reach and number of impressions to be generated, as well as the average engagement of the action

Performance monitoring

Content Co-creation

Performance Report

Contact

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